Maggi instant noodles - 3.3-crore packets vanish within 10 days

There is a saying 'you can't put a good man down'. The same holds good for instant noodles as well because, after its relaunch, Nestle's Maggi instant noodles have vanished from the shelves at a fast rate. Nearly 3.3-crore packets have vanished within just 10 days.
This has been reported in zeenews.india.com dated 21 November 2015.

These 3.3 crore packs have been sold across 350 towns following its relaunch five months after it was banned by central food safety regulator FSSAI. The company is selling Maggi at 1.2 lakh outlets through 724 distributors.
Nestle had relaunched the Maggi instant noodles in the market on November 9, 2015 after fulfilling conditions that had been set by Bombay High Court which lifted ban imposed by FSSAI and Maharashtra FDA.
The company has indicated that the ban had impacted 3.97 lakh wheat farmers and 15,000 spice farmers besides over 10,000 employees of its suppliers. It had also had an effect on its 3,000 contract workers.
Nestle India has also said that it had to bear an exceptional cost of Rs 476.2 crore, which included cost of destroying 34,663 tons of the noodles.

(Image courtesy wikimediacommons.org)

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