Sunday, April 3, 2016

Ambitious plans of IRCTC - Indian Railways target one lakh online meals per day


IRCTC is expecting rapid growth of e-business and has set its sights high - it aims to reach the target of one lakh online meal orders per day when, at present, it sees only about 3000 meals being booked online every day with 193 stations and 1516 trains covered under the e-catering policy. It has in its kitty about 81 vendors that include Haldiram's, Domino's Pizza, Bikanerwala, Wimpy, Kellog's and Chaayos. IRCTC also has seven food aggregators like Food Panda and Travel Khana who are a part of the e-catering business.
This has been reported in timesofindia.indiatimes.com dated 3 April 2016.
In the opinion of IRCTC, the online food order on trains and at stations is catching up and, hence, the ambitious plan of one lakh order on a daily basis. It had been launched in September 2014 in a few selected trains as a pilot project and later, the e-catering concept was extended to more trains the next year. In October 2015, station-based e-catering was started at 45 stations.
The e-catering will be extended to 409 major stations and almost all mail/express trains in a phased manner and the passenger can book his meal through IRCTC website, mobile App, call centre and SMS and exercise the option of making the payment in advance or pay cash on delivery.


Image courtesy wikimediacommons.org

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