EgyptAir crash affects tourism - hotel rooms in Sharm el-Sheikh available for as little as £18 a night

The crash of EgyptAir flight MS804 has had an adverse effect on tourism in Egypt and, coming as it does after last year's Metrojet disaster, the resort Sharm el-Sheikh is literally 'on its knees' with rates in five star hotel rooms slashed from hundreds to as little as £18 a night.
This has been reported in dailymail.co.uk dated 24 May 2016.

In the opinion of a travel expert tourism in Sharm el-Sheikh is now close to collapsing altogether. Prices for hotels are have gone down drastically and there is no Russian market into the area - they used to be one of the biggest. Moreover, all direct flights from the UK are also off. Hence, the glut. Following the Russian plane bombing in October 2015, British and Russian airlines have suspended flights to Sharm el-Sheikh till such time they are satisfied with improvements to airport security.
Germany has, of course, recently announced that flights can start again but the resorts in the area are empty, occupancy levels are very low and workers being laid off. The net result is that the resort of Sharm el-Sheikh is on its knees.
In order to come out of the doldrums, Egypt needs to ensure that it communicates in such a way with the industry, media and public that it can rebuild the trust, and, simultaneously, the much needed to build market confidence.


Image courtesy wikimediacommons.org

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