This has been reported in news.sky.com dated 7 March 2016.
A 51-year-old has already made a number of lifestyle changes by starting to go to the gym to lose weight. She wants to keep fit and does not want a gradual deterioration in her health and fitness levels and also go overweight. Available evidence tends to suggest that living healthily in midlife can double the chances of being healthy beyond the age of 70.
Incidentally, the NHS spends more than £11bn each year to treat illnesses resulting from smoking, poor diets and inactivity. In order to introduce the changes, TV and online adverts are part of the latest initiative, called One You. The problem is that many adults know what they should be doing, but are busy looking after their children, their parents, and are busy at work. To them, online campaigns provides a number of tools to make better choices.
As part of the campaign, the supermarket ASDA has chipped in with a free blood pressure check service at its stores and in-store pharmacies.
Image courtesy wikimediacommons.org
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