Domino’s to have own brand of delivery vehicles with oven in the rear to keep the pizzas warm

The pizza business is a highly competitive one and, in order to meet the demands of its customers, Domino's Pizza Inc. is in talks with General Motors to have its own fleet of delivery vehicles that would be equipped with ovens in the rear to keep the pizzas warm. For a start, the company would be rolling out 100 test vehicles which would be emblazoned with the Domino's logo and red-and-blue colors, plus the oven in the rear to keep pizzas warm during transit.
This has been reported in nzherald.co.nz dated 22 October 2015.

Domino's is the second-largest U.S. pizza company and it is attempting to stay ahead of a fast-food industry where delivery is increasingly the norm. With brands like McDonald's, Taco Bell, Burger King and Starbucks breathing down their necks, Domino’s is trying to stay ahead of the competition - all the brands are experimenting with delivery services and are bringing more competition to pizza chains.
The design of the car is unique – there is only one seat for the driver and the rest of the small car's seats are removed. Its interior can hold food items, including as many as 80 pizzas. The warming oven is accessible from the side of the gasoline-fueled vehicle. Moreover, there is a "puddle light," which projects the logo of Domino's on the ground.
Incidentally, Domino’s ranks second to Pizza Hut in sales.
(Image courtesy wikimediacommons.org)

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